ABOUT
TPEFW

Taipei Fashion Week AW26: The First Year of Transformation and Elevation
Building an industry promotion platform that supports brand growth and a stage for the world to recognize Taiwanese fashion

Launched in 2018, Taipei Fashion Week has aligned with the international fashion calendar since 2021, shifting from an annual event to biannual Spring/Summer and Autumn/Winter editions. Today, it has become a key industry platform where Taiwanese fashion brands express creativity and sustainability, connect with local culture, and step onto the global stage. Entering its ninth year, Taipei Fashion Week will undergo a comprehensive upgrade. By refocusing on brands, introducing diverse presentation formats, and strengthening industry support resources, the platform aims to empower brands to engage broader audiences, elevate production quality, and enhance market competitiveness.

Taipei Fashion Week AW26 Transformation and Elevation Highlights

In addition to the familiar Runway, AW26 will expand its participation formats in line with international trends by introducing Presentation and Event. With up to 15 showcases in total, the season redirects designers’ creative energy previously concentrated on the “Opening Theme Show” back to individual brand development and management.
Beyond the shows, Taipei Fashion Week will strengthen domestic and international market matchmaking. New initiatives include “one-on-one mentor consultation” service and “cross-disciplinary design” projects, supporting brands in connecting with markets and continuously building the capabilities needed to expand both locally and globally.

Experience Taipei Fashion Week AW26 Together

Taipei Fashion Week AW26 is not only a major industry event series, but also an open fashion experience for the public. This season expands the previously limited public-access Opening Show into the “Live” streaming zone, removing seating constraints and allowing audiences to watch designers’ latest collections in real time at the venue.
In addition, the specially curated “Editor’s Pick Curated Market” adopts the “editor’s pick” curatorial concept, bringing together apparel, accessories, jewelry, and lifestyle brands that combine strong design language with everyday wearability. Visitors can experience design details up close, feel the materials, and purchase items to take home. Adjacent to the event, the Taipei IN Style Tradeshow, not only facilitates professional negotiations between brands and international buyers, but also welcomes the public to explore and discover more fashion brands onsite.

臺北時裝週 aw26 2026. 26.-29. MAR. 松山文創園區 第1-5號倉庫

BRAND IDENTITY

Brand Identity 2.0: Repositioning Taipei Fashion Week’s Platform Role

This brand identity is designed and overseen by Creative Director Yen Po-Chun of Yen Design, with “intersection and presentation” as its core visual concept, responding to the unique cultural qualities Taiwan has long demonstrated—a coexistence of diverse backgrounds, the interweaving of different generations and value systems, and the gathering and transformation of creative energies from both within and beyond the island. Drawing on the linear structures of the initials T/F from “Taipei” and “Fashion,” the identity employs linear compositions and open frameworks to symbolize the ongoing dialogue and mutual generation between city and fashion, life and industry. The motion identity, created by Second Nature, features multiple lines weaving together at varying rhythms and directions, representing the exchange and collision of diverse perspectives and creative energies within Taipei, radiating a multifaceted fashion spectrum.

Rather than defining a single aesthetic for fashion, Version 2.0 seeks to frame “Taiwanese fashion” as a state of constant flow and ongoing generation. Much like Taiwan’s own cultural character—open, hybrid, and highly adaptable—the system adopts an extensible and flexible structure capable of accommodating design voices from different backgrounds and aesthetic positions, allowing every brand to be clearly seen, while retaining its own distinctiveness and point of view, on the same platform. The brand identity also functions as a visual coordinate system that reflects the city’s spirit, island culture, and industrial momentum, marking Taiwan fashion’s contemporary position—rooted in Taipei, reaching outward through exchange, and building inward through accumulation.

BRAND VISUAL IDENTITY DESIGN

YENDESIGN

YenDesign Co., Ltd. was founded in 2014 as a brand strategy–driven creative consultancy, actively engaged at the intersection of diverse industries, arts, and design. The team specializes in developing extensible visual systems and narrative languages rooted in brand essence and contemporary contexts, viewing design as a communicative interface that connects industry, city, and culture. YenDesign has long collaborated with designer brands, cultural institutions, and public platforms, participating in exhibitions and cross-disciplinary projects. The studio is particularly attentive to how local culture can be translated into visual languages that resonate internationally. Through strategic thinking and creative integration, YenDesign is committed to supporting brands in building long-term value, rather than limiting its work to a single season or one-time campaign.

SPATIAL DESIGN & EXECUTION

CONCENTRIC PRODUCTION

Founded in 2016 by director Chang Yi-Tseng, Concentric Circle Production was established with the belief that individuals gather through their distinct strengths—like radii extending from a shared center, forming expanding circles of collective energy. Guided by this vision, the studio is dedicated to bringing design aesthetics into everyday life, communicating forward-thinking perspectives through integrated design. With a holistic design approach, Concentric Circle Production provides comprehensive services across brand integration, visual design, exhibition planning, spatial design, and image production. By embracing dynamic, non-linear thinking, the team connects diverse media and craftspeople—sparking creativity through cross-disciplinary collaboration.

WEBSITE DESIGN & EXECUTION

4Point Design

4Point Design is a multidisciplinary team composed of experienced designers and developers. With extensive expertise in graphic design and print production, website planning and development, web and app construction, multimedia applications, and system integration, the studio is committed to delivering solutions that are both comprehensive and thoughtfully crafted. Since its founding in 2010, Four Point Design has worked with a wide range of public institutions and private organizations, including the Ministry of Transportation and Communications, Ministry of Foreign Affairs, Ministry of Justice, Ministry of Health and Welfare, Civil Aviation Administration, Taipei City Government, Tainan City Government, National Taiwan Symphony Orchestra, Taipei Symphony Orchestra, Taipei Metro, CPC Corporation Taiwan, China Airlines, Institute for Information Industry, Taipei Computer Association, Taiwan Design Research Institute, Taiwan External Trade Development Council, National Taiwan Arts Education Center, Taiwan Institute of Landscape Architects, Language Training & Testing Center, Pfizer, and H.Y. Technology Co., earning strong recognition and positive evaluations from its partners.

EVENT PRODUCTION COORDINATION

Pico

Pico Taiwan is part of a globally renowned brand activation group with over half a century of proven excellence. In a rapidly evolving landscape, an approach that is experience-led and digital-first has become increasingly vital. By integrating content, community, creativity, and data-driven strategies into cross-platform experiences, Pico delivers impactful activations and immersive brand engagements designed to connect with audiences in meaningful ways. This is what we define as full-spectrum brand activation.

VIDEO PRODUCTION

Frequent Headache

Frequent Headache is a director-led visual production team. The studio’s work has been twice nominated for the Golden Melody Award for Best Music Video, and is dedicated to shaping a clear and distinctive visual direction for every project—balancing artistic expression with commercial intent.

PRESS CONFERENCE COORDINATION

Rockrising.co., LTD

Rising Creative specializes in cross-disciplinary resource integration, offering services in brand management, curatorial marketing, and film-related collaborations. Guided by an operator’s mindset and supported by extensive business development experience, the team works to build sustainable and scalable business models for its partners. Notable projects include brand management for the Michelin-recommended Home Hotel, the “13 Rooms” Art Festival, the “Tipsy Hotel” experience project, and the T22 Design Revitalization Program. With successful collaborations across Asia, Rising Creative is dedicated to creating distinctive content that fosters meaningful connections.

EDITOR'S PICK

EVERYDAY OBJECT

As the first media brand in Taiwan to champion the philosophy that ""Lifestyle is Fashion,"" EVERYDAY OBJECT believes that excellence is not about quantity. A few ""right"" objects are all it takes to define oneself. EO is more than just a media outlet; we are the discerning guardians of style. In an era of fragmented consumption, our mission is to help you navigate through endless choices to find those rare pieces—the ones that stay with you for a lifetime, are used daily, and truly become your EVERYDAY OBJECTS. Because true taste requires no definition; it simply needs to be practiced.

SOCIAL MEDIA STRATEGY & EXECUTION

MonMon.aes

MonMon.aes is a creative PR studio operating at the intersection of fashion, art, and culture. Rooted in aesthetic storytelling, it shapes experiences defined by nuance, texture, and visual sensibility. Through cross-disciplinary collaborations, content direction, and event curation, the studio brings together image, space, and social narratives—crafting distinct identities within contemporary art and fashion contexts. At the point where aesthetics converge, perception is heightened and memories are formed.

LIVE STREAMING OPERATIONS

Lifestyle Media

Founded in 2016, Life Equation is a production studio specializing in live broadcast production, video production, and streaming engineering across talk shows, sports events, concerts, award ceremonies, press conferences, and product launches. Clients include Line Today, Line Voom, Line TV, the National Theater & Concert Hall, Taipei Performing Arts Center, TixFun, Taipei Nangang Exhibition Center, and XTERRA Taiwan.

EVENT PHOTOGRAPHY

Mirage Photo Studio

Founded in 1995 by renowned fashion photographer Celestin Ma, the studio is rooted in a career spanning more than three decades in fashion photography. Since 1987, Ma has been regularly invited by the Milan and Paris fashion councils to photograph and document runway shows during Fashion Week.

SHAWN SUN

With a background in architectural design, the practice has evolved from three-dimensional form into two-dimensional imagery—translating spatial thinking into photography through a distinct aesthetic perspective that reveals layered visual tension. Fashion and beauty are inherently intuitive, without fixed standards. The team continuously navigates the balance between artistic expression and commercial context, seeking to uncover diverse forms of beauty through light, shadow, and tone. Drawn to the philosophy of living in the present, the phrase *Carpe diem* became a quiet resonance—an understanding that the moment itself can be held with elegance, much like photography.

EVENT VIDEOGRAPHY

BlackBird Imagine Studio

Waiting for that moment—when the instant takes flight. Founded in 2016, Black Bird Visual is a studio specializing in photography and moving image production, offering integrated services from visual concept development and on-site shooting to post-production. The team has long been involved in design exhibitions, cultural projects, and brand visual productions, using image-based storytelling to articulate cultural narratives, spatial aesthetics, and brand identity.

INTERVIEW CONTENT PRODUCTION

Shine Shine Creative CO., LTD.

Woven through attentive listening and guided by inspiration, Shine Shine Creative offers services spanning editorial and visual content production, creative communications, public relations, exhibition and event planning, as well as project coordination and management. The studio excels at connecting people, ideas, and contexts—translating them into diverse forms and mediums that shape the landscapes of life we aspire to.

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