TAIPEI
FASHION
WEEK
SS25

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Taipei Fashion Week SS25 will take place from October 17 to October 21. The season’s theme: "Taiwan Type Fashion Atlas," features Olympic gold medalist Lin Yu-Ting as a model, showcasing the concept. This theme explores Taipei’s historic streets and modern architecture, capturing daily life and Taiwanese shared memories, further turning these scenes into city "runways." Traditional items, such as eco-friendly “gaji” bags and amulets, have been reimagined into fashion pieces, representing a timeless and cross-cultural Taiwanese fashion symbol.

The concept of "atlas" is inspired by encyclopedias, which use illustrations to present historical facts and scientific theories Drawing inspiration from "atlas", the "Taiwan Type Fashion" visuals delve into the Taipei’s streets, including bubble tea shops, traditional brush shops in Dadaocheng, night market foods, pedestrian bridges with city views, and the iconic South Airport (Nan Ji Chang) Community. These elements not only capture Taiwanese collective memories but also reflect the diversity of Taiwan’s fashion, highlighting its unique position in the global scene.

Lin Yu-Ting, with her resilient and confident image, embodies the unique charm of Taiwanese fashion. Accompanied by models dressed in Taiwanese designer pieces, she brings a fresh perspective to Fashion Week SS25, showcasing the brilliance and cultural roots of Taiwanese fashion.

臺北時裝週SS25將於10月17日至10月21日展開,本季主視覺以「臺Type時尚圖鑑」為概念,特別邀請奧運金牌國手林郁婷與模特兒共同演繹,走訪臺北歷史街區與現代建築,記錄了臺灣人日常生活的共同記憶,並將這些場景轉化為城市中的「伸展台」。傳統物件如環保茄芷袋、護身符等經過設計師創意改造,與時裝週的精緻服裝融合,展現出跨越時間與文化的臺式時尚符號,將臺灣街頭日常與時尚潮流結合,開啟兼具創意與文化內涵的時尚探索。

此次主視覺透過「圖鑑」的概念,記錄了臺灣日常中的時尚百態,更強調了臺灣文化在全球時尚中的獨特定位。這不僅是對過去的致敬,更是對臺灣時尚未來的創新詮釋。「圖鑑」的概念來自於百科式書籍,過往圖鑑繪畫創作者,透過一系列插畫,將史實、科學理論變得更生活化。主視覺深入臺北的日常街頭,包含下課後的奶茶店、大稻埕的毛刷行、夜市小吃攤的古早味、瞭望車水馬龍與臺北天際線的人行天橋、電影中常出現的南機場公寓,從菜市場到超市大賣場,一一記錄這些尋常的小日子,這些地方不僅承載了臺灣人的共同記憶,也通過創新的視覺呈現,成為全新的「臺Type時尚」。

奧運金牌得主林郁婷作為本次主視覺中的主要角色,以堅毅自信的形象,詮釋了臺灣時尚的獨特魅力。林郁婷作為臺灣的驕傲,象徵著堅定、勇敢與突破,她的參與讓此次時裝週的主視覺更加充滿力量,展現了臺灣時尚與文化並行的光芒。由奧運金牌臺灣之光林郁婷領軍,時髦男女身著臺灣設計師服裝,各自在最熟悉又具特色的所在,以在地臺味新造型,重新詮釋在地「臺Type」凝聚臺灣的魅力能量!

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